Live From New York, It’s a Conehead
The New York Times
Andrew Levy has gone from being an original Conehead to being the head of his own sports marketing company
Andrew that I met a major league baseball player named David Cone,” she
recalled last week. “I told him that David pitched for the Kansas City Royals,
and that he was playing winter ball for
1987, DiGioia placed another call to Levy, with whom
to tell Andrew that David was traded by
They met soon after. Levy made a fine first impression and became friends with Cone.
“The first thing I realized about Andrew was that he was a baseball nut,” Cone said. “He was a true fan.”
The next season, Levy paid tribute to him by forming the Coneheads, a cheering section for Cone that gathered in the left-field bleachers at Shea Stadium wearing the pointed headgear made famous in “Saturday Night Live” sketches featuring Dan Aykroyd, Jane Curtin and Laraine Newman.
started the Coneheads with friends from
“I can tell you that the Coneheads were a motivating factor whenever I took the mound,” Cone said. “I didn’t want to let them down.”
year, he opened a sports memorabilia business in a
“Suddenly, I was on the other side of the fence, working with players instead of just rooting for them,” Levy said. “I saw the kind of incredible buzz that is created when a player is brought in to endorse a product.”
Using contacts he was making in the sports world, Levy decided to branch out. He slowly began a new life as a sports marketing agent, representing athletes in memorabilia and appearance deals.
By the mid-1990s, he was representing Cone and the former Yankees Don Larsen, Goose Gossage and Graig Nettles. He worked with dozens of others, including the former Knick John Starks and the former Giant Ottis Anderson.
“To be great at this job, you have to build up a network of people who trust you,” Levy said. “I like to think I’ve done that.”
Levy, now 41 and living in Manhattan, is the president of Wish You Were Here Productions and serves as vice president of the David Cone and Don Larsen Foundations.
pitched the only perfect game in World Series history 50 years ago, will be
honored Saturday in
really worked his tail off on this event, which took several years to put
together,” said Larsen, 77, who lives in
“We all had some nice days on the baseball field,” Larsen said of the perfect pitchers. “I’m looking forward to it.”
So are Cone and his wife, the former Lynn DiGioia. “I’m proud of Andrew,” she said. “He’s come a long way.”
Cone said: “To tell you the truth, I really didn’t think Andrew could pull it off as a one-man operation, but he has. It’s a tough business where honest people are hard to find, but athletes trust Andrew because he is a hard-working guy with a lot of integrity. I knew that when he was a Conehead.”